Your property benefits from the brokerage’s worldwide network, time-honored brand, and exclusive partnerships.

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White-Glove Marketing That Sells

When marketing your property on the domestic and world stage, I focus on every detail—from the aesthetic to the lifestyle opportunity—elevating your listing to attract the most qualified buyer. Through extensive assessment of your unique home, I combine thoughtful design choices with strategic marketing efforts to help sell your greatest asset quickly, and for top dollar.

Marketing Your Listing Around The Corner & Around The World

An in-house marketing team puts together a comprehensive package of print, digital, social media, and public relations services.

Regional Media:

Campaigns in local publications focusing on real estate and luxury lifestyles

Global Reach:

Your listing will be showcased to affluent buyers worldwide

Premium Print Marketing:

Best-in-class photography for brochures, custom print marketing (e.g. property books, direct mail announcements, etc.)

RESIDE feature:

Your listing highlighted in the brokerage’s annual company magazine

Digital Innovation:

Industry-leading solutions for today’s digital landscape; reaching consumers via social media, mobile applications, high-definition video, targeted email and a state-of-the-art virtual reality platform

Public Relations:

The experienced public relations/communications team can leverage strategic media relationships for local, national, and international exposure.

Access local, national and global real estate opportunities not offered by any other firm.

Premier Media Relationships

From brand advertising to showcasing listings and open houses, Sotheby’s well- established regional media partnerships allow for the most exposure across print and online platforms.

Charlotte, NC Case Study

  • Property: 7538 Waverly Walk Avenue, Charlotte, North Carolina
  • Scenario: Needed to sell quickly. Client was initially hesitant to stage/get new photos and wanted to go into “coming soon” status with old photos. I emphasized the importance of only getting one first impression and that we needed to do it right, if we were to sell fast.
  • Solution: Professional staging; quality hi-res photos and video to capture market interest, “coming soon” status, and advanced targeted marketing to identify prospective buyers
  • Result: First offer within 45 minutes of going live, under contract in 24 hours at list price, and closed in 3 weeks.

What’s Your Property Worth?

Comprehensive and custom-designed strategies make it easy for you to choose the right path forward.